ปัจจัยจูงใจในการทำงานของพนักงานระดับปฏิบัติการบริษัทฮานาไมโครอิเล็คโทรนิคส จำกัด (มหาชน) สาขาลำพูน

Abstract

The objective of this research was to study motivation factors of operational employees at Hana Microelectronics Co. Ltd., Lanphun Branch. The samples were 360 employees. The tool to collect the data was questionnaire. The analysis was based on the Two-factor Theory by Hertzberg. Descriptive statistics, namely frequency, percentage and mean were used to analyse the data. The results of the research showed that most questionnaire respondents were female, 26-33 years old, with the highest education being high school or vocational. Most were single with 3 years of working experience. All were daily operational employees, with daily wage of 300-350 baht. They had experience working at other places before. The respondents ranked the overall motivation factors at the high level. They also ranked each of the factor group at the high level, in the following order: success, responsibility, job, type of work, recognition, and promotion. They ranked hygiene factors at the high level, in the following order: organisation’s policy and administration, relationship with supervisor and co-workers, control, work environment, and income and benefits. For their satisfaction with the overall motivation factors, it was found that the respondents were satisfied at the medium level. They were also satisfied with each of the factor group at the medium level, in the following order: success, responsibility, type of work, promotion and recognition. They were satisfied with hygiene factors at the medium level, in the following order: organisation’s policy and administration, relationship with supervisor and co-workers, work environment, and income and benefits.