Please use this identifier to cite or link to this item: http://cmuir.cmu.ac.th/jspui/handle/6653943832/55335
Title: Supply chain design for senior tourists in the Lanna Region of Thailand
Authors: Korawan Sangkakorn
Parnhathai Pipithapan
Benjenop Buranasiri
Pairach Piboonrungroj
Keywords: Business, Management and Accounting
Computer Science
Decision Sciences
Issue Date: 1-Jan-2016
Abstract: © ExcelingTech Pub, UK. Tourism is considered an important sector of the world economy nowadays since this industry is a major source of income for many countries including Thailand. The senior tourist market is an interesting tourism market since the market tends to expand continually due to the world's senior population growth. Moreover, this elderly market is a potential market with high purchasing power and free time for travelling. Therefore, Thailand should prepare readiness to support this emerging market because it could be another major source of export income. The readiness of tourism management and provision of tourism facilities for senior tourists should be taken into consideration. This paper aims to study the supply chain design for senior tourist and mainly focus on the upper Northern area of Thailand (Lanna region) which has tourism resources and services required for senior tourists demand.
URI: https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84990043386&origin=inward
http://cmuir.cmu.ac.th/jspui/handle/6653943832/55335
ISSN: 20507399
20513771
Appears in Collections:CMUL: Journal Articles

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